Brand Identity refresh – Harva Marketing
The epic project that was never planned to happen. OK, nobody's perfect, especially me. Finnish language has always been a challenge and I like to think nowadays I got it pretty much covered.
However, there is always room for the odd misunderstanding here and there; such as when you mistake a Hubbari (Hubspot) for Huppari (sweatshirt) meeting and proactively start designing a clothing collection and complete updated identity and brand story to go with it.
Well it turns out the new brand identity concept was spot on and helped to create a more focused and next level design-led business offering for the clients as well as an updated bolder brand presence.
Brand identity & logo redesign: David Kaye
Creative Direction: David Kaye
Graphic Design: David Kaye
Website Design: Ville Teikko / David Kaye
Text & Content: Päivi Salminen / Päivi Lehtonen
